I am a designer who enjoys problem-solving through Creative, UX, and Design Thinking methods. Based in NY, I have over 20 years of experience across multiple design disciplines, with the past 10+ years dedicated to UX/UI/Product Design—focusing primarily on Enterprise Applications.

My experience spans industries such as FinTech, Healthcare, Big Data, eCommerce, Luxury Brands, Real Estate, and Academia. I am a strong advocate for User Research and Design Systems and have learned that empathy is crucial—not just for end-users but also for stakeholders. My goal is to find the sweet spot where user needs and business objectives align.

I approach design with foundational principles learned at Parsons NY (MFA in Design and Technology) and refined through years of professional experience in multiple teams and domains. Additionally, I have a solid understanding of front-end development and data analytics and actively contribute to measurement plans at both application and program levels.